Displaying episodes 1 - 16 of 16 in total
The Critical Role of Marketing Operations w/ Heap's Scott Grove
Few people understand like Scott Grove the importance and impact the growing field of marketing operations can have on a business. Scott is a marketing, technology, an...
What It Takes To Make It In Email Marketing w/ SmileDirectClub's Scott Cohen
On this episode, we’re joined by a longtime friend and familiar face in the email marketing industry Scott Cohen. After spending years on the agency side, Scott’s sinc...
Creating Personalized Content by Understanding Consumer Behaviors w/ Persado's Alex Olesen
Persado is a content generation and decisioning platform powered by artificial intelligence. Using machine learning, The AI platform uses sophisticated AI, data scienc...
Unlocking Insights and Driving Action from Data w/ Affinio's Tim Burke
Affinio is a marketing strategy platform that helps marketers better connect with people using rich interest and affinity data. Using machine learning, Affinio reveals...
Chris Marriott and a couple of MessageGals
The MessageGals, India and Danielle, chat all things ESPs, changing industry standards, and next-gen platforms with special guest and industry expert, Chris Marriott. ...
Understanding Customer Data Platforms with David Raab from The CDP Institute
In this episode of IN GEAR, India Waters and co-host Danielle Profita Briner chat with David Raab of The CDP Institute.
What to Know About Apple’s Mail Privacy Protection (MPP) Announcement from WWDC
Emergency pod to talk through Apple's MPP announcement from WWDC.
Using AI to Help Marketers Say it Better — with Parry Malm, CEO of Phrasee
Marketers strive to deliver the right message to the right person and the right time. Over the years, technology has been able to help them reach the right person at t...
How SaaS is Evolving to Serve Marketers’ Ever-Changing Needs — with Rishi Shah, CEO and Co-Founder of Digioh
On this episode of IN GEAR, India and Nick speak with Rishi Shah, CEO and Co-Founder of Digioh, about how SaaS tools will continue to move to models where they don’t s...
Creating Data-Driven Moments That Captivate Your Customers — with Lalit Chopra and Bill Reinwald of Movable Ink
In this episode of IN GEAR, India and Nick talk with Lalit Chopra, SVP of Product, and Bill Reinwald, Director of Business Development at Movable Ink about how markete...
How to Turn an Idea Into an Enterprise Software Company featuring Tech Entrepreneur Dan Roy
On this week’s episode, India and Nick speak with career technologist and tech entrepreneur Dan Roy, who founded the enterprise customer marketing platform provider Me...
Why a Warehouse-First Approach to Data Matters with Rachel Bradley-Haas and Alex Dovenmuehle, Co-Founders of Big Time Data
In this episode, India and Nick are joined by Rachel Bradley-Haas and Alex Dovenmuehle, co-founders of Big Time Data. Together they cover why businesses are moving to ...
The Future of Distributed Marketing with Bernice Fung, Sageflo’s Head of Growth
Sageflo's Head of Growth, Bernice Fung, joins India and Nick to talk about what distributed marketing is and why it's crucial for businesses to allow local operators t...
3 Major Digital Marketing Trends to Watch For
On this episode, we'll discuss three major trends to watch for in 2021: the growth and takeover of SMS, with introduction of RCS and 10DLC, marketers propelling the co...
Deconstructing the Rebrand with Will Devlin, MessageGears' VP of Marketing
Join India and Nick as they speak with Will Devlin, VP of Marketing at MessageGears, and dive deep on the recent company rebrand, how to take your company through a br...
Holiday Messaging that Works
Our inaugural episode is a fun, casual discussion, as Nick Ziech-Lopez (Director, Product Marketing) and India Waters (Senior Growth Manager) lead an eclectic holiday-...